There is a decline in sales of entry-level motorcycles in India and a boom in demand for premium bikes. Bikes above 250 cc are becoming popular among the youth. Their demand is increasing due to technology, style and adventure. Also, the attention of test ride and gear is important.
A major change is being seen in the motorcycle market in India. Now people are bending towards expensive and high-performance bikes instead of cheap bikes. The craze of these bikes is increasing among the youth. Let’s know why the demand for these bikes is increasing and what is their specialty.
Decreased demand for entry-level bikes
According to a report, the sale of entry-level motorcycles ranging from 150 to 200 cc in India has recorded an annual decline of 10%. This has a direct impact on the market of cheap bikes. Now the customer, especially the youth, is getting attracted towards more powerful and stylish bikes.
Premium Bikes What is the segment of?
Premium bikes in India are usually divided into three parts based on engine capacity:
- Mid-size premium bike (250 to 500 cc): They cost 1 to 3 lakh rupees.
- Middle Weight Premium Bike (500 to 800 cc): These bikes ranges from 3 to 7 lakh rupees.
- Heavy weight bikes (above 800 cc): These include cruiser, adventure tours, sports and cafe racer style bikes.
The changing choice of youth and attraction of technology
Along with the increase in urbanization and income in the country, the number of youth is also increasing rapidly. This is the reason why the demand for high-performance, stylish and technically advanced bikes is continuously increasing.
Auto expert Ashok Verma says that youth now want such bikes, who can hold a speed of 0 to 100 in the blink of an eye. Also, these bikes are more reliable for adventure riding and long trips.
Recently launched or upcoming premium bikes
1. Bajaj Pulsar NS400Z
- Engine: 400 cc
- Estimated price: 1.90 lakh rupees
- Specialty: The most economical bike in this segment, better control and stylish look.
2. Kawasaki Z900
- Engine: 900 cc
- Estimated price: 10 lakh rupees
- It is a middle weight streetfighter bike, which can be launched this month.
3. Yajdi Adventure 2025
- Engine: OBD-2B Compliance
- Features: Modern Digital Console, New Colors and Better Connectivity
- The launch may be slightly delayed.
4. Benelli trk 502
- Engine: 500 cc
- Price: 6.20 lakh rupees
- The 5 inch comes with TFT display, tire pressure monitoring system and heated seats.
5. Triumph Scrambler 400 x
- Engine: 400 cc
- Price: 2.94 lakh rupees
- New colors have been introduced with better ground clearance and suspension.
Why are expensive bikes being liked?
1. Performance and Power: Premium bikes have a powerful engine that gives better speed and pickup.
2. Features and Technology: These bikes contain state -of -the -art features like digital display, connectivity, traction control.
3. Ideal for long touring: Adventure, cruiser and touror bikes are convenient for long journey.
4. Social status and hobbies: Nowadays it has also been seen that youth take these bikes as their identity and hobby.
Keep these things attention while buying
1. Invest in riding gear: Buy good helmets, jackets, gloves and boots as safety is most important.
2. Take a test ride: When purchasing a new or old bike, take a test ride on a cold bike so that the actual status of the engine can be known.
3. See the features, not the look, pay attention to its functionality and features more than the design of the bike.
4. Check the document: Take complete information about bike papers, finance conditions, service history and insurance.
5. Tires and brake conditions: Be sure to check the tire and brake system while purchasing the bike used.





